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Pharma companies need to explore various pricing strategies for optimum utilisation of patent-cliff: DoP study (23-04-2024)

New Delhi, 23 April 2024: Indian pharma companies need to explore various pricing strategies to ensure optimum returns while coming up with generic drugs to utilise the patent cliff opportunities where over 20 drugs with sales worth $251 billion are going off-patent in the curren......
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Source : Pharmabiz
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